Blog 18- Answer 2

1.  What is your EQ?

• How can a manager ensure a successful start up restaurant?

2.  What is your first answer? (In complete thesis statement format)

• In order for a manager to ensure a successful start up restaurant they must market the restaurant using all forms of advertising, social media, word of mouth and billboards. 

3.  What is your second answer? (In complete thesis statement format)

• In order for a manager to ensure a successful start up restaurant they must choose the perfect location in accordance to the style of the restaurant. 

4.  List three reasons your answer is true with a real-world application for each.

• Choose location according to the amount of parking available in the area: an example would be if some of your customers want to meet up at your restaurant but they are each taking different cars, that's only one table but five different parking spaces taken up meaning there won't be enough for other customers who might come in in the same car. It's not good to have an extremely limited parking capacity. 
• You have to take a look at the businesses around you. If there are restaurants with a similar style to yours closer than four miles, then that could mean to much competition, especially if you're a start up. 
• Making sure your location isn't too crowded by other establishments, you have to make sure that it stands out among the others. If it's hidden people wont be able to see your establishment. 

5.  What printed source best supports your answer?

• A start- up life and how the restaurant failed according to location

6.  What other source supports your answer?

• The Restaurant Book : The Definitive Guide to Starting Your Own Restaurant, there is a section that talks only about the factors that go in to choosing a location.

7.  Tie this together with a  concluding thought.

• When starting a restaurant business you need to ensure that the location is in accordance to the style of your restaurant. Consider if your restaurant is family or business oriented you might want to consider a vast parking are. Make sure you have little competition, so your restaurant stands out. Many small factors can contribute to the failure of a start up restaurant. 

Small note:
 "What is the most important factor element a manager must focus on to ensure a successful start up restaurant?" (I'm considering maybe changing my EQ to this that way it leads to one answer in specific as opposed to my original EQ which seems a bit more susceptible to multiple answers, I will set up a meeting soon)